Advance Lite Electrical Sdn Bhd — electrical and automation parts in Perai

Advance Lite Electrical Sdn Bhd is an electrical and automation parts supplier on the ground floor of 10, Tingkat Kikik 7, in Taman Inderawasih, Perai, on the Seberang Perai side of Penang. The company says it was set up in 2001 to supply electrical and automation products, and that part of its job is tracking down brands and automation components that are hard to get locally.

Advance Lite Electrical Sdn Bhd

Electrical and automation parts supplier in Taman Inderawasih, Perai, set up in 2001: circuit breakers, contactors and relays, sensors, PLCs, drives, cables and wiring accessories across a long list of brands. Schneider Electric lists it as an electrical distributor and Philips names it on its where-to-buy list.

Address

10, Ground Floor, Tingkat Kikik 7, Taman Inderawasih, 13600 Perai, Pulau Pinang (company website, Google Maps and Schneider's list)

Brands

Schneider Electric (Schneider Electric Malaysia's electrical-distributor locator). Philips (Philips Lighting Malaysia's where-to-buy list names it at this address, 8 October 2026). Advertised by the shop: its signboard reads "Official Distributor & Stockist" over Schneider Electric, ABB, Autonics, Terasaki, Lapp Kabel, Helukabel, Fuji Electric, Omron, Siemens, Hager and LS logos, and its website catalogue covers ABB, Schneider, Siemens, Autonics, Thomas & Betts, Kaku, Hager, Lapp Kabel, Cikachi/CNTD, Electronicon, Evernew, Fuji Electric, Idec, LS, MPEX, Omron, Schlemmer, Shinko, Sonic/Toyo, Telemecanique Sensors, Weidmuller and Rittal. Only Schneider and Philips were checked against a brand's own list; Hager's Malaysian distributor list does not name it.

Phone

04-397 3923 (website · Google Maps · Schneider's list); 012-429 3923 (Philips where-to-buy list)

WhatsApp

04-397 3923

Email

[email protected]

Website

https://advancelite.com/

Hours

Monday–Friday 8:30am–5:30pm; Saturday 8:30am–12pm; Sunday closed (company website and Google Maps, 10 October 2026).

Products and business

Supplier of electrical and automation products, incorporated in 2001 (company registration 200101025312 / 561070-A). Its about page lists sensors, proximity switches, MCCBs, MCBs, inverters, contactors, relays, PLCs, cables, plugs and sockets, push buttons, pilot lamps, cable accessories, power supplies, switches and switch sockets, and says it helps customers source brands and automation parts that are hard to get locally.

Sources

• Schneider electrical distributor locator
• Schneider distributor account
• Philips Lighting Malaysia where-to-buy list
• Google Maps listing: address, pin, phone, website, hours, photos
• Advance Lite website: home page (brand list, address, phone, email, WhatsApp link)
• Advance Lite about page (founded 2001, product types)
• Advance Lite contact page (registration number, hours)
• Advance Lite product catalogue by brand

What it supplies

Its about page lists the kind of parts that go into distribution boards, control panels and machines: MCBs and moulded-case circuit breakers (MCCBs), contactors and relays, inverters, PLCs, sensors and proximity switches, push buttons and pilot lamps, power supplies, cables and cable accessories, plugs and sockets, and switches and switch sockets.

The brands are where Advance Lite stands out. Two manufacturers name it on their own dealer lists:

• Schneider Electric lists it as an electrical and industrial distributor on its Malaysian distributor locator.
• Philips names it on Philips Lighting Malaysia’s where-to-buy list at this address.
• ABB listed it as its only channel partner for the northern region on ABB Malaysia’s channel-partner page (archived copy of August 2025; the live page wasn’t loading when we checked in October 2026).

The shop’s own signboard goes further. Under the words “Official Distributor & Stockist” it carries the logos of Schneider Electric, ABB, Autonics, Terasaki, Lapp Kabel, Helukabel, Fuji Electric, Omron, Siemens, Hager and LS. Its online catalogue is organised by brand too. Besides most of those names, it covers Thomas & Betts, Kaku, Idec, Weidmuller, Rittal, Telemecanique Sensors, Electronicon, Schlemmer, Shinko and a few others. Those are the shop’s own claims: apart from Schneider, Philips and ABB, we haven’t checked them against each manufacturer’s dealer list. Hager’s Malaysian distributor list doesn’t include Advance Lite.

The catalogue is for browsing, not buying. It sorts each brand into product families, such as ABB’s Tmax and Formula MCCBs or Schneider’s Altivar drives and final distribution products, and it shows no prices. Ask the shop for prices and stock. One reviewer praised the “many choices of electrical brands”, while an older review says a part-number enquiry needed chasing before a price and stock answer came back. So if you send a list, follow it up with a phone call.

Contact and visiting

Call 04-397 3923 or email [email protected]. The website’s WhatsApp button uses the same 04 number. Philips’s list also gives a mobile number, 012-429 3923. The shop opens Monday to Friday from 8:30am to 5:30pm and on Saturday from 8:30am to noon, and it’s closed on Sunday. Both its website and Google Maps give these hours.

Nearby: Guanlite is in the same Taman Inderawasih estate, about 700 m away. It distributes cable and electrical accessories and appears on Hager’s and Maxguard’s dealer lists. For the brands, see our Schneider Electric, ABB, Hager, Siemens and Philips pages.